Evaluation

My magazine product is orientated towards ‘Indie’ stereotype and music, the images on my double page spread are all of my artist by themselves. This is reinforcing the fact that my artist is very much independent in what she does and has become successful through this. This proves individuality,  which is commonly associated with the ‘Indie’ genre in the sense that its is all about ‘standing out from the crowd and producing something new that the audience is not used to. This indicates that the sound of the music produced has to be individual and not mainstream. Her facial expressions are fixed and concentrated, indicating that the artist is determined in her career, she is looking ahead and hoping to succeed in her career. My magazine is aimed at someone who likes individuality, who wants to do well and is willing to put the hard work and effort in to do this. The artist looks calm and contented in her appearance, which also demonstrates her style of music. It is soft and easy to listen to.

  The readers of this article are intended to be ‘festival goers’. This is made clear in the article by the mention of a tour and upcoming concerts for which tickets are available to buy. This is also supported by a small subheading about what to wear to a festival and a picture of wellies, traditionally worn to festivals. It is mentioned in my double page spread that my artist has played at festivals and is planning a tour. This proves to the reader that this magazine shows interest in festivals and offers them to the reader, therefore they should be fans of this. A young audience is indicated by this as the majority of young people are willing to pay to go and see their favourite singers or bands live. Also, the small icon of coloured wellies suggests a young teen/adult audience as this is something that they would wear. This makes the intended audience clear.

  The double page spread interview and review on the featured artist, Lily Andrews’ includes significant information about her career at present, where she stands amongst other artists and what she plans to do in the future. She is represented as a successful artist, keeping all fans fans and general readers up to date with the progress she is making in her career as a singer/songwriter. This is clearly stated as a subheading on the article, referring to Lily as ‘Singing Sensation’. She successfully delivers in a difficult industry as demonstrated by the statistics following her great success.

This represents my artist and general singers of the ‘Indie’ genre that this style of music is successful despite not being as mainstream as other types. Therefore, before the reader has even looked at the article, they are well aware of her profession. There are continuous reminders about her position in the charts with her new single, the release of a new album, music video, tour and a clothes line. With these constant reminders, the reader is fully informed of her success. Following on from her success, the reader is able to see that as a singer, Lily Andrews is established and has made her mark in the industry. She looks fashionable, fresh and sophisticated in her pictures which gives a good impression to the reader as she is new and independent. The artist is following the genre of ‘Indie’ music and creating her own style which the pictures demonstrate.